
Pilkington
Our Finger Prints Are All Over Their Glass Products—And They’ve Never Been Happier
Pilkington North America is a leading manufacturer and distributor of flat and safety glass products for the automotive and building industries—making everything from windshields for classic cars to glass skyscraper walls. With international headquarters in Japan, Pilkington operates production and logistics facilities across North America, including a massive facility in Columbus, Ohio. To effectively support their ambitious goals for further growth, they were looking for a marketing partner that was capable of handling the wide variety of products in their portfolio with a full-service philosophy and the ability to create a wide range of top tier marketing materials.
Pilkington first discovered Hafenbrack Marketing & Public Relations by referral, and since tapping Hafenbrack’s broad marketing communications expertise, has developed a fruitful partnership—yielding all of the deliverables that Pilkington was looking for at a value that they couldn’t find anywhere else. As the relationship continues to evolve, Hafenbrack routinely works in concert with Pilkington to develop effective marketing strategies, employing a full arsenal of marketing communications tools that include print ads, website development and the company’s first large, comprehensive product catalog for the North American market that Hafenbrack carried from initial concepts and design all the way through to shipping to individual distribution centers throughout the United States, Canada and Mexico.
