Hafenbrack Takes Top Honors at Awards Ceremony
Dayton/Springfield Agency Leaves With 55 Awards, Best of Show
DAYTON, Ohio (February 24, 2009) - Hafenbrack Marketing embodied excellence in creativity at the Greater Dayton Advertising Association's annual Hermes competition. Hafenbrack received 55 awards throughout the evening including the highest recognition, Best of Show. This is the second consecutive year Hafenbrack has garnered the top honor.
The ADDY Awards is industry's largest competition, with a mission to recognize and reward creative excellence in the art of advertising. Conducted annually by the American Advertising Federation (AAF), the local level is the first tier in a national competition. The next level places local winners in one of 14 District competitions. Those winners will make it to the third and final tier, the national ADDY Awards competition.
Gold awards-best-in-category recognitions referred to as Hermes, whose likeness is given as the prize-were presented throughout the evening. Hafenbrack received nine Hermes in total. Entries receiving the Hermes are automatically submitted to the next level of the three-tiered national ADDY© Awards Competition presented every year by the AAF.
"We are extremely grateful to be recognized for the creative talents and hard work of our team," said Alex Loehrer, Vice President of Client Services. "The acknowledgment received from the Greater Dayton Ad Association is an honor, and we have our excellent clients to thank for allowing us to develop this work in partnership with them."
Hafenbrack received awards for entries on behalf of clients Ali Industries, Champaign County, City of Riverside, City of Springfield, Clark County Red Cross, F&S Harley-Davidson/Buell, Greene ESC, Jatro-Diesel, Kettering Health Network, National Funeral Directors Association, Springfield Museum of Art, Strategic Sales Planning, Westcott House, Wittenberg University and Hafenbrack Marketing self promotion.
"These awards validate the hard work we perform for our clients on a daily basis," said Dave Hafenbrack, CEO of Hafenbrack Marketing. "We continue to expand the business to offer a range of services to our clients, and the variety of work showcased proves this continued growth to be a success."